Health-conscious dining is no longer a niche. Guests don’t reject fries – they just want to feel good about ordering them.
When menus highlight “lower-fat preparation” or “crispy fries with less oil”, they transform technical improvement into emotional reassurance.
With Lutosa Ultra Crunchy, operators don’t need special recipes to meet this demand.
Its advanced coating naturally reduces oil absorption – up to 66 % less than standard fries – allowing kitchens to offer a lighter option without changing workflow or equipment.
The message isn’t about dieting. It’s about clean indulgence – the same crunch, less oil, a fresher feel.
That balance resonates across segments, from fast-casual dining to institutional catering.
All Lutosa coating - whether flavoured or not - are gluen-free, i.e. they do not contain wheat or derivatives of wheat. This makes them well-suited for people who suffer from celiac disease and for those who prefer to stick to a gluten-free diet.
Low-fat positioning supports modest premium pricing while reducing oil costs, improving both image and economics.
A simple menu line like “crispy and golden – naturally lighter” communicates value instantly and credibly.
Low-fat fries aren’t an exception anymore – they’re an expectation. Meeting it naturally means you’re not just selling fries – you’re selling confidence.
Want to align your menu with health-conscious trends?
Contact a Lutosa advisor.

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